After I just looked at the latest domain registrations at Freename, the following question came up in my mind:
Which domains would come to my mind first if I were a person hearing about Freename for the first time?
I would choose a term that has a direct relation to my person or even better that best reflects my identity.
1. The first idea probably would be my first and / or last name, see the two most recently purchased TLDs from Freename according to the Freename Explorer:
https://freename.io/explore
It were these two:
.sandycarter and .matthewgould
By the way, both people are no strangers:
Sandy Carter: https://en.wikipedia.org/wiki/Sandy_Carter
Matthew Gould: https://en.wikipedia.org/wiki/Matthew_Gould
Certainly the two individuals also looked to see if their last names were available, however these two have a higher sale price:
.carter for $ 4,099.00
.gould for $ 1,699.00
So it was obvious to register a cheaper variant consisting of first and last name.
The question remains unanswered whether Sandy Carter and Matthew Gould bought these domains for themselves or whether another freename customer bought them for himself in order to profit from their name recognition.
The first option would be a small sensation for Freename.
However, this is highly unlikely because both domains were registered by the same person, as can be looked up in the WHOIS: https://whois.freename.io/
The buyer also owns brand names like .disneyland and .chasebank. These names all have nothing to do with each other.
Either way, in general it's a smart move to register first and last name alone or in combination.
The apparently most reasonable variant would certainly be the combination of firstname.lastname (meaning SLD.TLD).
2. People with very common names will often find their name unavailable.
In order to find altnatives, they will most likely switch to geographic terms to which they have a connection, e.g.:
individualname.country (e.g. .america)
individualname.city (e.g. .new-york)
3. The next best option are names related to their professional activity, for example:
individualname.professional
individualname.consultant
individualname.driver
4. Business owners will often seek to represent the subject matter of their business, for example:
individualname.realestates
individualname.airport
individualname.webdesigner
5. Alternatively, hobbies will also play an important role, for example:
individualname.daytrading
individualname.videos
individualname.darknet
6. As probably another variant, I suspect that people use well-known, short terms for their registrations that mean something to them, for example:
individualname.joker
individualname.chaos
individualname.timeless
These are my ideas. What do you think?